Growth Marketer
& AI Specialist
Working at the intersection of marketing strategy, product thinking, and practical AI systems — focused on real outcomes.
Where I create value
AI implementation, digital visibility, and commercial execution. Connected by a focus on real outcomes over activity.
Practical AI for real business
Building AI-powered workflows, automation systems, and smarter digital assets. Focused on what actually works in practice, not what sounds impressive.
Visibility in search and AI
SEO, AEO, structured data, and AI discoverability. Helping brands and professionals get found across traditional search and AI-driven environments.
Growth and digital execution
Performance marketing, product-led growth, and content systems. Grounded in commercial outcomes, not just activity.
Growth Marketing Manager at VenueNow
Leading marketing strategy, growth systems, and performance at VenueNow, Australia's leading venue booking marketplace. Applying AI-powered systems and digital strategy to drive acquisition, visibility, and engagement.
Sydney, NSW
From the blog
The AI Growth Stack in 2026: What Replaced What
The professional landscape in 2026 has moved from simple chatbots to specialised AI agents operating in coordinated stacks. Here is how the modern AI growth stack is structured and which tools have earned a permanent place.
Read article →Real results, real people.
From beginners to experienced professionals — here's what people say after working with Matheus and joining the community.
“I'd been hearing about AI for months but never knew where to actually start. Matheus broke it down in a way that finally made sense — practical, clear, no fluff. Within two weeks I had my first real workflow running.”
“What separates Matheus from everyone else talking about AI is that he's actually built things with it. The way he teaches prompt engineering changed how I approach my entire content strategy. Genuinely game-changing.”
“I was sceptical at first — I'm not technical at all. But Matheus made it accessible without dumbing it down. I now use AI every single day to run my business faster and smarter. Worth every bit of attention.”
“The community alone is worth it. Everyone is genuinely building, sharing, and helping each other. It doesn't feel like another online group — it feels like a team that's actually moving forward together.”
“Matheus has a rare combination of deep knowledge and the ability to explain things clearly. I came in knowing nothing about AI automation and left with a working system for my marketing team. Incredible experience.”
“I've done other AI courses and they all felt generic. This was different — specific, strategic, and immediately useful. The ROI on the time I invested was obvious within the first week of applying what I learned.”
Build with AI.
Together.
A growing community of people learning to build real AI systems for business, marketing, and growth. No fluff — just practical knowledge and people doing the work.
Practical AI content
Weekly insights, tutorials, and breakdowns on how to use AI in real business contexts — not just theory.
Templates & workflows
Ready-to-use prompt templates, automation blueprints, and AI workflow guides you can apply immediately.
Learn by doing
Structured challenges, mini-projects, and exercises designed to build real AI skills fast.
Global community
Connect with founders, marketers, and professionals building with AI across Australia and globally.
Direct access to Matheus
Community Q&As, live sessions, and direct feedback on your AI projects and strategies.
Early access
Be the first to access new courses, tools, and resources as they launch.
Ready to start building with AI?
Join the community and get access to everything — content, templates, live sessions, and a network of people building real AI systems.
Where to go from here
Who I am and what I do
My background, the work I've done, and how I think about marketing and AI.
Explore →BlogWriting and ideas
Practical thinking on AI, growth, and digital strategy. From the work, not just the theory.
Explore →SkillsResources and tools
Claude Code skills, AI workflows, prompt packs, and marketing frameworks. Ready to use.
Explore →ProductsTools and templates
AI-powered tools and frameworks built from real work. Coming soon.
Explore →Let's work together
Whether it's AI implementation, digital strategy, or building smarter systems, I'd love to hear what you're working on.